THE CAMPAIGN
In partnership with Dazed, Burberry celebrated Pride 2022 through a three-day Whitby Street takeover in London. From 24 – 26 June, collectives and creative communities from the worlds of art, poetry, fashion, beauty, photography, film-making, music, food and more joined together to celebrate and support the LGBTQ+ community.
Project Details
Client:
Burberry
Dazed
Dentsu
Location:
East London
Sector:
Fashion
Solutions:
Digital Content
Tagged:
RESULTS
The result was beautiful - an exclusive mural designed by poet Kai-Isaiah Jamal and artist Jota Mombaça, which tells a tale of equality, community and love that we had the privilege of painting. The mural stayed up for 4 weeks throughout Pride.
"
I like to almost hide it as a spell or something that keeps underneath but still keeps provoking us."
Jota Mombaça
